Glossary

follow link

To follow a link is to click or tap on a hyperlink that directs the user to another web page, document, or specific location within the current page. This action activates the hyperlink's destination URL, allowing navigation between digital resources. The term describes the user behavior of moving through hypertext systems by selecting available connections.

Context and Usage

Following links is a fundamental interaction method in web browsing, digital documentation, and hypertext navigation systems. Users follow links when exploring websites, conducting research, reading online articles with references, or moving through application interfaces. This action is central to information retrieval and digital content discovery across websites, mobile apps, and online platforms.

Common Challenges

Users may encounter broken or dead links that lead to error pages, misleading link text that doesn't accurately describe the destination, or malicious links that redirect to harmful content. Links that open unexpectedly in new tabs or windows can disrupt navigation flow, while unclear visual cues can make it difficult to identify which elements are clickable. Security risks include phishing attempts disguised as legitimate links.

Related Topics: hyperlink, navigation, clickthrough, information scent, anchor text, link building, dead link, redirect, phishing

Jan 26, 2026

Reviewed by Dan Yan